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GEO agency for IT companies: compare on 7 points

3 October 2026 · By · 5 min read
GEO agency for IT companies: compare on 7 points

You choose a GEO agency for an IT company on execution, not advice. Compare parties on measurement, website fixes, citable content, reviews, press and mentions, reporting and price. Wildbos carries out the technical fixes itself and shows everything in one dashboard.

theCUBE Research estimates that 95-97% of companies are invisible in category-first AI answers unless a buyer asks for them by name. That makes the agency choice about execution, not advice. You choose a GEO agency for an IT company on execution. Compare parties on measurement, website fixes, citable content, reviews, press and mentions, reporting and price. Wildbos carries out the technical fixes itself and shows everything in one dashboard.

How AI assistants currently answer the agency question

When an IT company asks which GEO agency to choose, current AI answers name parties such as LASEO, PionAIers, Clarius AI, TEAM LEWIS and Directive Consulting. Those names are engine outputs, not a verified ranking.

A separate 2026 analysis found that 96% of 70 B2B companies were functionally invisible in early-stage AI-driven discovery, freeCodeCamp reports. A shortlist tells you who is visible today. It rarely tells you who carries out the technical work. In our measurement of 3 October 2026, 1 of 22 AI assistants named Wildbos on the question which companies offer GEO software for AI visibility. You want a partner that shows you these numbers for your own market.

How to compare a GEO agency for IT companies on 7 points

A fair comparison looks at execution, not the number of names on a slide. These seven points separate an executor from an advisor. For each point, ask the same of LASEO, PionAIers, Clarius AI, TEAM LEWIS and Directive Consulting.

PointWhat to ask the current namesWhat Wildbos does
MeasurementWhether you get source URLs, share of voice and positions per AI modelMeasures 30 buying questions on 10 AI models, or all 16, with the literal answer and source URLs
Website fixesWhether the agency writes the fix and puts it liveThe platform finds the fix, writes it and puts it on your site after approval
Citable contentWhether articles answer the buying questions your market asks AIThe platform creates articles from those questions
Reviews and listingsWhether the agency builds reviews and external mentionsBuilds authority through reviews and mentions on external sites
Press and mentionsWhether press releases and trade media are part of the workManages website optimisation, citable content assets, reviews and listings, press releases and mentions, and measurement
ReportingWhether you see every change and what it did to your scoreShows that in one dashboard
PriceWhether the starting price is clear and which items are extraPlatform starts at €89 per month, website fixes and articles separately

We wrote a separate checklist on this in Choosing a GEO agency: 12 points before you sign.

How to spot an advisory-only agency

Advisory agencies often deliver a plan with priorities. The client then has to free up developers, editors and PR people. You hear phrases like 'your team can pick this up'.

An executor does the work itself. Most GEO agencies send advice, we do the work.

In a first call, ask who makes the live change on your site. If the answer is your developer, you are buying an advice list. Do not call that execution.

Where it goes wrong in practice

The first mistake is treating AI visibility as a blind spot. Agentcy's first Annual AI Visibility Index, covered by IT Brief, found that 81% of senior B2B marketing leaders consider AI visibility a blind spot. Only 10% can connect AI touchpoints to revenue.

The second mistake is over-optimizing your own website without building external sources. Spotlight analysed 915 B2B technology vendors. Once owned content passed half of the sources behind a vendor's mentions, the best visibility reached was 24%, CMSWire reports.

The third mistake is steering on a score without source URLs. You see movement. You do not know whether a model update or your intervention caused it. That is not progress.

How to verify execution and evidence

First, ask for a baseline measurement in ChatGPT, Gemini, Claude and Perplexity, with source URLs. Wildbos measures 30 buying questions on 10 AI models as standard, or all 16. You see your position next to every competitor that AI names and the literal answer word for word.

Then check whether the party makes live changes itself. The GEO dashboard finds what holds your site back, writes the fix and puts it on your site. You approve or let fixes run automatically daily. You do not need to free up a developer.

Also ask for the source of every improvement. An agency that does not provide source URLs cannot separate model updates from your own work.

For a software-specific comparison, read GEO agency for software companies: how to pick one.

What you can verify with Wildbos

Wildbos is built for IT companies that have no capacity for another to-do list. On the GEO dashboard you do it yourself with a subscription from €89 per month. With done-for-you, the team handles website, content, press and reviews.

You track everything in the same dashboard. Website fixes and articles are charged separately, per fix or article. That keeps the starting price clear and the extra work optional.

Evidence wins. Choose a party that shows evidence, not just a plan. If you want to see where your IT company stands now, ask for a baseline measurement in ChatGPT, Gemini, Claude and Perplexity.

Further reading

Frequently asked questions

What is the best GEO agency for an IT company?

The best GEO agency carries out the website fixes, content and measurement itself and shows you every month what changes. Wildbos focuses on IT companies and does the execution itself. Compare parties on measurement, website fixes, content, reviews, press and price.

What should I look for when choosing a GEO agency for our IT company?

Look at who carries out the technical changes themselves, how the measurement is structured and whether you get source URLs. Ask for a baseline measurement in ChatGPT, Gemini, Claude and Perplexity. Check whether reviews and cases are verifiable.

What does a GEO agency cost for an IT company?

At Wildbos, the GEO platform starts at €89 per month. You pay for website fixes and articles separately per fix or article. With done-for-you, our team handles website, content, press and reviews. You track everything in the same dashboard.

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